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Job Description
| PUBLIC RELATIONS/INFORMATION OFFICER |
Job Code: 5440
Pay Grade: 015
FLSA Status: Exempt
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| General Functions |
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This is professional work involved in assisting in program development and implementation of community education activities, special events, promotions and special projects and communications for a department or division.
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| Representative Duties /Assignments |
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- Develops or assists in the development of marketing and communications plans to support both short and long-range organizational objectives.
- Supports organizational initiatives and events, as needed.
- Develops or assists in the development of marketing and communication materials across multiple platforms to include but not limited to, interactive, mass, target and broadcast media, and special events.
- Performs assistance in implementing community outreach programs.
- Responsible for production of accurate and quality informational pieces that support marketing and communications efforts. These may include, but are not limited to, newsletters, web site, email, and other collateral material.
- Organizes, tracks and details expenses associated with marketing and communications planning and expenditures.
- Obtains or designs and implements market and customer research.
- Writes and edits releases, articles, promotional material and similar publications to disseminate information concerning programs, services and achievements of County agencies/departments.
- Coordinates media and community relations for Department/Division.
- May supervise subordinate employees.
- Performs other related duties as required.
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| Minimum Qualifications |
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Bachelor’s Degree from an accredited institution with a major in marketing, public relations, journalism, communications, public or business administration, or a related field and three (3) years of experience with broad exposure to marketing and public relations, communications; or an equivalent combination of related training and experience which provides the required knowledge, skills, and abilities.
Must possess effective oral and written communication skills, the ability to plan, organize, and effectively present ideas and concepts to groups, skills in team building, consensus building, persuasion and negotiation.
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| Preferences |
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7/10/2011
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